Comparison: vs Looker?

Interactive visualizations
100% cloud platform
Full product integration with single sign-on
Full-featured API
Fast integration with easy-to-use JS snippet
No need to write SQL queries
Link & combine data sources without code
Plug & play, keep your business logic inside your existing toolstack
Easy to use for business users and developers
API-first, with an easy one-time setup for developers
Highly intuitive, drag & drop dashboard builder
Scalable pay-per-usage model, no flat fee per user

Why customers chose over Looker?

Johan Vosloo: CEO at Headspace Technologies

Johan Vosloo

CEO at Headspace Technologies

“Embedding dashboards and graphs with is as simple as copy-pasting a one-liner JavaScript code. If you can manage a Google tracking script, you can manage this! I also loved that there's no SQL editor that you first have to wrangle to get something out.”

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Michael Mattan: Lead Application Architect at ProSoccerData

Michael Mattan

Lead Application Architect at ProSoccerData

“We've tried out the common data visualization tools, but none of those tools offered the ease-of-use that could offer. Our business colleagues simply love the drag & drop editor, and our developers can integrate the dashboards in just a few lines of code.”

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Deploy a powerful reporting module in no time.

Looker has a steep learning curve. Creating & embedding dashboards will cost time. With, our customers build their first dashboard in a couple of hours, and integrate it in 1 day.

Deploy a powerful reporting module in no time.
No more writing SQL

You don't need a data scientist to create powerful & good-looking dashboards. No need to write SQL queries. Linking data, editing hierarchies, building dashboards,... it can all be done with our intuitive UI!

Integrate dashboards in a few lines of code

Create dashboards in a flash with our drag & drop editor. Integrate them in your platform, by simply copy-pasting a short code snippet in your SaaS application. You're up & running in minutes!

Embed securely in your SaaS platform

Enjoy the benefits of token-based security. When a user logs in to your platform, dashboards are automatically pre-filtered per client to show the relevant data. You decide which data your customers get to see.

Forget complex interfaces.

For developers, the integration is smooth & fast. But also as a business user, it couldn’t be easier to build the dashboards.’s interface is built to help anyone find their way through their data. Step by step.

Embedded dashboard: connect, create, integrate
The most intuitive editor

Anyone can build the dashboards with our easy drag & drop dashboard editor. Even the more complex tasks like linking datasets, creating hierarchies or adding derived columns are child’s play in

No training needed for your team

Your team has no experience with dashboarding? No need to organize full-day BI trainings. In our onboarding course, you’ll learn all the ins & outs of our platform in under 30 minutes.

Everything in 1 cloud app

No need to download a desktop version of our software. Everything is possible in our cloud app: from building to sharing, and even more advanced analytical features like linking datasets.

An affordable alternative to Looker.

For growing organizations, Looker is often too expensive to get started. With's pay-per-session model, you only pay for what's actually used, allowing you to scale as you grow.

An affordable alternative to Looker.
Pay per session vs. user

No fixed fees per user. With, you’ll only pay for actual sessions on your dashboard. Your license includes a default number of sessions, and you just pay per supplementary session ‘outside bundle’.

Don’t worry about node scaling

Our pricing is not dependent on how many users you have, so no need to think upfront about the reporting servers you’ll need to pay for.

Monetize the data in your platform

Offer our dashboard integration to customers in premium pricing tiers, and generate new revenue for your business. Or benefit from revenue-sharing: fully white label our dashboard editor & let customers build dashboards themselves.

Want to integrate a similar dashboard into your own platform? Enroll in our Joint Execution Program, and we’ll guide you along the integration process in no time.
Step 1: Connect
Step 1: Connect
Connect your database in minutes, thanks to our out-of-the-box connectors. Or connect your own API: we’ll help you build a plugin in just a few lines of code!
Step 2: Create
Step 2: Create
Start building the dashboards your customers will love! Build your first dashboard together with us during a workshop, and learn all the handy tricks to use our dashboard editor.
Step 3: Embed
Step 3: Embed
Embed your kick-ass dashboards with our ready-made code snippet. We’ll set up token-based security together, to filter the dashboards by user login.


We’re happy to help you ahead, and to look into the most suitable options for your business together.
Book a demo to watch our integration in action, or simply start a free trial to explore the platform!